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Content Strategy

Content Strategy

Examines aptitude in Content Strategy, including audits, categorization, repurposing, and the use of the Pillar-Cluster Model.

Preview assessment
Type
Hard skills
Time
10 min
Level
Basic
Languages
English

Content Strategy test: Elevating your content to new heights

Identify top talent in content creation and strategy with this comprehensive content strategy pre-screening test. Designed for precision in assessing the skills necessary for crafting compelling and lasting content strategies, this assessment is your key to unlocking candidates who can truly align content with your brand's goals and significantly boost your content's impact and reach.

Unique features of the Content Strategy assessment

  • In-depth skill evaluation: This test delves deeply into all facets of content strategy, from audits to long-term planning, ensuring candidates have a thorough understanding.
  • Real-world relevance: Focused on practical scenarios and strategies that mirror real-life content challenges, providing invaluable insights into candidates' capabilities.
  • Comprehensive coverage: Addresses a wide range of topics within content strategy, offering a holistic view of candidates' skills.
  • Strategic alignment insights: Assesses candidates' abilities to align content with brand goals, a critical skill for any content strategist.
  • Future-proofing strategies: Evaluates understanding of evergreen content and long-term content planning, preparing your brand for enduring success.

Topics covered in the Content Strategy pre-employment test

The content strategy candidate screening assessment explores an array of crucial topics, including:

  • Content audits: Evaluates the importance of reviewing existing content and its role in strategy development.
  • Content Ecosystem Mapping: Assesses knowledge of organizing content in a way that optimizes its reach and impact.
  • Repurposing content: Tests ability to creatively adapt content across multiple platforms for increased engagement.
  • Brand alignment: Examines strategies for ensuring content consistently supports and enhances brand goals.
  • Pillar-Cluster Model: Focuses on candidates' understanding of this innovative content organization method for SEO.

Best use of the Content Strategy skills assessment test

Pinpointing expertise in content strategy is essential across a range of roles, including:

  • Content strategists: Perfect for assessing candidates' ability to craft detailed, long-term content strategies that drive engagement and align with business objectives.
  • Content managers: Ideal for evaluating skills in managing content through its entire lifecycle, from creation to repurposing.
  • Digital marketers: Great for determining understanding of the role content plays in the broader digital marketing strategy and its impact on brand perception.
  • SEO specialists: Offers insights into candidates' knowledge of content organization for SEO, particularly the Pillar-Cluster Model.
  • Copywriters: Suitable for gauging the strategic thinking behind content creation, ensuring it's not just compelling but also serves long-term brand goals.

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Tiera Dobbins

Talent Acquisition Services & Operations Manager

Sarah Garner

Director of Recruitment and Outreach

Prem Kumar

Talent Acquisition Manager - Recruitment & Employer Branding

Alex Anderson

Learning & Development Specialist

Maximilian Rauschen

Head of Talent Acquisition

Matthias Schmeisser

Global Senior Director, Talent Acquisition & Employer Branding

Charlie Boyle

Senior Lead, Talent Acquisition Policy, Operations & Technology

Janna Karwaski

Senior Director of Workforce Optimization